To: Chosen Newspaper
Subject: The Frame Dames Restore Vacant Building
Feature News Release
FOR IMMEDIATE RELEASE
The Frame Dames Restore Old, Vacant Building
The Frame Dames are showcasing local artisians work from the surrounding community in their new remodeled space on Railroad Street. The new location has given the owners the space they need to increase the showcase of products and local art in their large storefront windows. Owners Ann Hare and Sarah Ford spend a lot of time on their display windows, and feature many local and well known artists, such as: Matthew Payeur, Kelly Mawson, Phyllis M. Gable, Danelle Noyes, Crystal Lynn and even owner Sarah Ford displays her handcrafted jewelry.
“This new space has had a positive impact on the art community,” says Ford. The larger space and more ideal location has allowed Ann and Sarah to expand their product base to offer art supplies and has provided a space for local artists to showcase their work. The Frame Dames store has showcased a variety of art disciplines, from pottery to hand braided rugs and from photography to glassware.
Ann and Sarah, previous Uniquity employees, decided to open a business of their own. They spruced up a vacant building in St. Johnsbury, turning their business dreams into a reality. The building was once home to Aqua Realm and before Ann and Sarah moved into the space it sat vacant for one year. “ We opened on June 18th. It took us one week to move in, remodel and open,” says owner Ann Sarah Ford. “We moved around walls, remodeled the bathroom, refinished every surface except the ceiling and installed new lights.”“This new space has had a positive impact on the art community,” says Ford. The larger space and more ideal location has allowed Ann and Sarah to expand their product base to offer art supplies and has provided a space for local artists to showcase their work. The Frame Dames store has showcased a variety of art disciplines, from pottery to hand braided rugs and from photography to glassware.
The Frame Dames was previously located behind Uniquity on Railroad Street in St. Johnsbury. “Being in the back of Uniquity made it difficult for window advertising, if you didn’t know we were there you never would,” says Sarah. They haven’t moved far, just a few stores down, and have witnessed a great difference the new location has had for business. "Business has just about doubled since we moved, we attribute that to our display windows right on the street," says Ann.
Since remodeling the building and opening The Frame Dames, Ann Hare and Sarah Ford have added another visually appealing building to St. Johnsbury. The store is a gem of the town, and with it’s new facelift it has a positive future ahead of it.
The Frame Dames new location is at 418 Railroad Street in downtown St. Johnsbury. You can visit their remodeled store, Monday-Friday from 9:30-5:30 and Saturday from 9:30-1:30.
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FOR MORE INFORMATION, CONTACT:
Ann Hare or Sarah Ford
Co-Owners of The Frame Dames
(802) 751-8721
We talked about this in class. Focusing on the windows and how they allow the Frame Dames to help their business while helping NEK artists is a good idea.
ReplyDeleteNice quotes.